[crt]
"A company for carrying on an undertaking of great advantage, but nobody to know what it is." Were not the fact stated by scores of credible witnesses, it would be impossible to believe that any person could have been duped by such a project."

Črt. Če podjetje dela izgubo N let, nabere v tem času 300 milijonov uporabnikov, potem pa se/jih proda za USD 1.1x10^9, je to dober ali slab poslovni model? Eni poslovni modeli morajo najti milijon povprečnih tepcev, ki kupijo produkt, drugi modeli pa samo enega tepca z veliko denarja. Oba modela lahko uspeta ali propadeta, prej ali kasneje.